About Us

Fine Jewellery
London

Brought to life in 2016 in the vibrant city of London, Maviada’s vision is to create beautiful, unique designed jewellery to sophisticated women worldwide. Our jewellery caters to design lovers who are looking for a conscious approach to buying and consuming, that priorities investing in seasonless luxury pieces that can be worn for years to come…contemporary designs with a feeling of discreet glamour.

Never forgetting its Mediterranean heritage, the growing international luxury brand has focused its passion on playful designs, brilliant coloured gemstones (sourced internationally in a sustainable – ethical manner with 100% recycled gold), to fit into a more refined casual luxury lifestyle that cares about the environment.

Maviada has been featured in FT, How to Spend it, Tatler, Wallpaper*, Departures and more.

Maviada showcases in luxury boutiques worldwide including LMC
Selfridges, FarFetch, Aman Hotels, Four Seasons Hotels & Resorts and more.

Considered Fine Jewellery

Our emphasis is on design-led clean aesthetic lines, sustainability, customer service and of course, exceptional craftsmanship.

Fine jewellery that brings a feeling of pure happiness, with its relaxed, luxurious look, craftsmanship making beautiful pieces made to last and considered practices that make our fragile earth, a better place to live.

Partnering with ethically sourced gemstone dealers, working with fair pay, preferably, women led businesses, transparent supply chains and shared values, are all part of our mission at Maviada. Since 2021, we have been using 100% recycled gold in our fine jewellery collections. Being realistic and honest, we are changing our practices (slowly at times) to reflect our new reality of protecting the environment.

Finally, excellent customer service is our commitment to you. Buying jewellery should be a fun experience and our team are on hand to make it a fantastic experience for you.

Our World

“Maviada jewellery is all about creating an effortless style that reflects a casual luxurious refined look.”

– Eda Elbirlik, Founder & Creative Director, Maviada

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